Mr. Kanin Laochinda, Managing Director of Inoue Rubber (Thailand) Public Company Limited, participated in the 'Road Safety Campaign' to promote the use of pedestrian crossings and emphasize 100% helmet compliance for riders. On this occasion, he donated 100 helmets to the Pathum Thani Provincial Office of Disaster Prevention and Mitigation. The event took place on January 21, 2026, at AC Market (Lamlukka Khlong 4), Lat Sawai Subdistrict, Lamlukka District, Pathum Thani Province.
The event was presided over by Mr. Aekawit Meepien, Governor of Pathum Thani Province, as part of the annual “Road User Safety Day 2026.” Organized in collaboration with the Pathum Thani Provincial Office of Disaster Prevention and Mitigation and other relevant agencies, the campaign also included the distribution of helmets to local motorcycle taxi riders in the area. Furthermore, the Governor and participants led a walking campaign to promote the use of zebra crossings and distributed road safety educational brochures to the public. These efforts were aimed at encouraging riders to always wear helmets and urging the community to prioritize safety and discipline on the road.
At IRC, we prioritize ‘Safety’ above all else. We are delighted to play a part in providing safety helmets and raising awareness for ‘Road Safety.’ We want every rider to have peace of mind and ride with confidence, protected by IRC helmets.
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